Cohn & Wolfe
For Girl Scouts of the USA Press Room:
NEW PILLSBURY(TM) GIRL SCOUT COOKIE(TM) INSPIRED BAKING MIXES BRING THE FUN AND FLAVOR OF GIRL SCOUT COOKIES® TO SNACK TIME
Enjoy brownies, blondies, and cupcakes with Girl Scouts® Thin Mints® and Caramel & Coconut flavors
ORRVILLE, Ohio (June XX, 2016) - Pillsbury(TM) is excited to introduce its new licensing relationship with Girl Scouts of the USA to bring two of America's favorite Girl Scout Cookie(TM) flavors to the kitchen with NEW Pillsbury(TM) Girl Scouts® Thin Mints® and Caramel & Coconut Flavored Baking Mixes.
"We are very pleased about our licensing relationship with Girl Scouts of the USA, as our brands share a similar personality of happiness and fun-a common characteristic of bringing people together," said Maribeth Burns, Vice President, Corporate Communications, The J.M. Smucker Company. "We hope these fan-favorite flavors encourage baking amongst friends and family alike."
Everyone has their favorite Girl Scout Cookie(TM) flavor and many look forward to Girl Scout Cookie season, when Girl Scouts across the country participate in the largest financial literacy program in the world for girls by selling Girl Scout Cookies. Now lovers of Girl Scout Cookie flavors can recreate the crave-worthy flavors at home in the form of brownies, blondies and cupcakes with the ease of a convenient Pillsbury(TM) Girl Scout Cookie(TM) Flavored Baking Mix. Additionally, enjoy the simple pleasure of knowing there are no colors, preservatives or artificial flavors included.
"This licensing agreement with Pillsbury will bring the flavors of Girl Scout Cookies to new and different treats," said Barry Horowitz, Chief Revenue Officer, Girl Scouts of the USA. "With Pillsbury(TM) Girl Scout Cookie(TM) Flavored Baking Mixes, families can try out their favorite cookie flavors in the form of brownies, cupcakes, and blondies, while they wait for the real thing once a year during Girl Scout Cookie season.
Make Girl Scout Cookie flavored desserts the new family favorite with four quick and easy Pillsbury(TM) Girl Scout Cookie(TM) Flavored Baking Mix varieties.
Pillsbury(TM) Girl Scout Cookie(TM) Flavored Baking Mixes:
Pillsbury(TM) Girl Scout Cookie(TM) Flavored Baking Mixes are available wherever groceries are sold nationwide at a suggested retail price of $3.29. Visit www.PillsburyBaking.com for delicious recipes and product information and share your favorite baking treats at Pinterest.com/PillsburyBaking, Facebook.com/PillsburyBaking and Instagram.com/PillsburyBaking.
About The J.M. Smucker Company
For nearly 120 years, The J.M. Smucker Company has been committed to offering consumers quality products that bring families together to share memorable meals and moments. Today, Smucker is a leading marketer and manufacturer of consumer food and beverage products and pet food and pet snacks in North America with annual net sales of approximately $8 billion. In consumer foods and beverages, its brands include Smucker's®, Folgers®, Jif®, Dunkin' Donuts®, Crisco®, Pillsbury®, R.W. Knudsen Family®, Hungry Jack®, Café Bustelo®, Martha White®, truRoots®, Sahale Snacks®, Robin Hood®, and Bick's®. In pet food and pet snacks, its brands include Meow Mix®, Milk-Bone®, Kibbles 'n Bits®, Natural Balance®, and 9Lives®. The Company remains rooted in the Basic Beliefs of Quality, People, Ethics, Growth, and Independence established by its founder and namesake more than a century ago. For more information about the Company, visit jmsmucker.com.
The J.M. Smucker Company is the owner of all trademarks referenced herein, except for the following, which are used under license: Pillsbury® is a trademark of The Pillsbury Company, LLC and Dunkin' Donuts® is a registered trademark of DD IP Holder LLC.
Dunkin' Donuts® brand is licensed to The J.M. Smucker Company for packaged coffee products sold in retail channels such as grocery stores, mass merchandisers, club stores, and drug stores. This information does not pertain to Dunkin' Donuts® coffee or other products for sale in Dunkin' Donuts® restaurants.
About Girl Scouts of the USA
We're 2.7 million strong-1.9 million girls and 800,000 adults who believe girls can change the world. It began over 100 years ago with one woman, Girl Scouts' founder Juliette Gordon "Daisy" Low, who believed in the power of every girl. She organized the first Girl Scout troop on March 12, 1912, in Savannah, Georgia, and every year since, we've made her vision a reality, helping girls discover their strengths, passions, and talents. Today we continue the Girl Scout mission of building girls of courage, confidence, and character, who make the world a better place. We're the preeminent leadership development organization for girls. And with programs for girls from coast to coast and across the globe, Girl Scouts offers every girl a chance to do something amazing. To volunteer, reconnect, donate, or join, visitwww.girlscouts.org.
The Girl Scouts® name, mark, and all associated trademarks and logotypes, including the Trefoil Design, are owned by Girl Scouts of the USA. The J. M. Smucker Company is an official GSUSA licensed vendor.
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